Magentoshops.
Magento gets chosen when the catalogue runs into tens of thousands of products, when there are several storefronts, or when the pricing and discount rules are complex. For anything less it is too expensive and too demanding.
What you get
What Magento is for.
Honestly: if you need none of the things on this list, you probably do not need Magento either.
A large catalogue
Tens of thousands of products with attribute sets other platforms struggle to carry.
- Complex attributes and variants
- Layered navigation under control
- Importing and syncing a large catalogue
- Performance with thousands of products in a category
- Indexing rules from the start
Several storefronts
Several brands, markets or languages from one place, sharing the same stock.
- Multiple stores and store views
- Different prices and terms per market
- Hreflang between the storefronts
- Shared stock, separate presences
- Separate measurement
B2B and complex rules
Prices per customer, volume discounts, approvals and limits.
- Price lists per customer or group
- Volume discounts and negotiated prices
- Company accounts with several users
- Order approval flows
- Connected to the ERP
Infrastructure
Magento needs proper hosting and somebody maintaining it. This is not a platform you can forget about.
- Caching and Varnish
- Indexing and database optimisation
- A CDN for images and static files
- Performance monitoring
- An update and security plan
How it runs
Timeline.
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Month 1
Architecture
The catalogue, the attributes, the storefronts and the pricing rules.
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Months 2 - 3
Design and development
Themes and customisation, with performance checked throughout.
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Months 3 - 4
Integrations
ERP, payment, delivery and the catalogue import.
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Month 5
Launch
Migration, redirects, and watching the first 30 days.
Who this is for
Who it works for, and who it does not.
It makes sense if:
- You have tens of thousands of products
- You run several storefronts, brands or markets
- You have B2B customers on their own prices and terms
It does not make sense if:
- You have a few hundred products - then WooCommerce or Shopify is cheaper and faster
- You have no budget for the hosting and maintenance Magento needs
Magento is the most expensive choice both to build and to maintain. If a conversation shows you do not need it, we will say so - a smaller platform means a smaller job for us too.
Frequently asked questions